Monday, December 22, 2008

5 Tips for Marketing Your Home

Are you looking for some easy ways to better market your home? With these simple tips, you will be certain to get your home noticed and will significantly increase your chances of closing a sale.

Tip #1: Photograph the Front of the Home

Many potential homebuyers won't bother looking at a home if they cannot look at some great photos first. If you are limited to just one photo, take a picture of the front of the home and make sure your home looks as attractive as possible. You can increase the attractiveness of the photo by cropping streets and sidewalks out of the photo, by keeping vehicles out of the photo, by clearing any vegetation covering the door or pathway to the door and avoiding taking the photo while shade is cast on the home.

Tip #2: Make Use of Signs

Placing "For Sale" signs is an easy form of advertisement that is both free and effective. If your property is on a corner lot or if it has a long stretch of frontage, put a couple signs in the yard. If you have a good relationship with your neighbors, you might even want to ask those who live on corners if you can place a sign in their yard that points in the direction of your property so you can catch the attention of even more potential buyers.

Tip #3: Send Out E-Flyers

Thanks to the Internet, reaching a larger pool of potential buyers is made easier than ever before. Create some E-Flyers containing several photographs of the property and send them to your friends, family and co-workers as well as to real estate agents in your area and brokers who represent buyers in your area.

Tip #4: Use Print Ads

Print ads can also be an effective means for reaching potential buyers. Consider placing ads in major newspaper, local newspapers and real estate publications. If your budget allows, you can also create print ads to use in a direct mail campaign. Four color postcards are an inexpensive option that will still catch the eye of your potential buyers. Send these postcards to your neighbors, real estate agents who represent buyers in your area an even to buyers in areas where the residents frequently relocate to your neighborhood.

Tip #5: Host an Open House

Hosting an Open House is a great way to show your home to potential buyers in a non-threatening way. If your home is located in a high traffic area, your Open House is likely to be a great success. Just be certain to advertise the event in your newspaper as well as online. You should also place signs on the property advertising the Open House and you should invite your neighbors to attend.

If you can't host an open house or if you are located in an area where you are unlikely to see a great deal of traffic, you might want to consider creating a virtual tour of your home and placing it online. This way, potential buyers can "walk through" your home from the comfort of their own home and get an idea of whether or not your home is the one they have been looking for.


About the Author:
Shannon Kietzman is a well known author and trusted resource. Shannon regularly writes for http://www.byownermls.com/, a For Sale By Owner MLS service, the leading real estate search engine of homes for sale by owner (FSBO). For more information, please visit http://www.byownermls.com/.

0 comments: